Wednesday, July 1, 2009

Nike Sportswear 2009 Fall Air Maxim 1 Collection

via. HypeBeast.

**The Suede on the shoe is gona be DAWGED OUT but dope non the less!**

One of Nike Sportswear’s most exciting new products has a lineage that’s instantly recognizable. Charged with updating a classic of Nike design, 1987’s Air Max 1, the Nike Sportswear Footwear Design Team dialed up technological innovations and re-mastered the performance and design of the original to create the Nike Air Maxim.

“We took the original Air Max 1 design brief and ran it through a present-day filter,” says Nike Sportswear Design Director Jesse Leyva. “We tried to solve the very same problems Tinker Hatfield did with the technology of that time, using the technologies and Nike sporting innovations of today and tomorrow.”

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