Tuesday, November 11, 2008

ZUNE SPOTLIGHT: Kidz in the Hall

Shout out to Naledge and Double-O, The Kidz in the Hall. Two of my favorites.

REDMOND, WA — November 5, 2008 — Independent hip-hop stalwart Murs is currently on the road with Kidz in the Hall for a 36-city tour to support their latest albums Murs for Presidentand The In Crowd. In support of the tour, Zune is producing exclusive tour diary video podcasts that will chronicle the artists’ current journey across the U.S. The initial episodes will be available on Zune Marketplace beginning November 5, and new episodes will roll out weekly through December 18. Fans can subscribe to automatic weekly downloads and then synch the episodes to their Zune device to enjoy them on the go.

In addition to the video tour diaries, Zune is producing episodes with both artists for “The Green Room" interview series, which consists of video podcasts that take fans behind-the-scenes through regular access to exclusive, backstage interviews at concert venues. Murs and Kids in the Hall are creating custom playlists of their favorite tracks for Zune Marketplace, as well as artist "Breakdowns", where they discuss their albums track-by-track in their own words. Zune also created 25 custom devices for each artist etched with special artwork, which will be given away on the artists’ websites and through radio stations and other media outlets.

Fans can access all of this content by downloading the Zune software for free at www.zune.net. Zune recently launched new software and music discovery tools that help artists like Murs and Kidz in the Hall connect to new fans. Mixview is a visual recommendation tool that displays similar music and artists to allow a deeper journey into Zune Marketplace. Zune Channels adds a variety of new music to fans’ collections each week automatically through customized playlists programmed by expert partners and by the Zune software itself. Channels are free with a Zune Pass subscription, which provides instant access to millions of songs for about the price of one CD per month ($14.99). Visit www.zune.net/free to try Zune Pass for free.

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